LEGO Reviews Creator31105

Townhouse Toy Store

Name: LEGO Townhouse Toy Store 31105
Brand: LEGO
SKU: 31105
Rating: 4.9 (3497 reviews)

74 · RECOMMENDEDINVESTMENT GRADE: BBB2020554 pcsHigh agreement · 94%

Expert reviews

5analyzed

Owner ratings

3.5K+

Consensus

BUY

BrickScore

Recommended

Owners

Synthesized Verdict

"With a BrickScore of 74.4, an exceptional 4.9-star owner rating across nearly 3,500 reviews, and unanimous praise for its interior details and working rocket ride, the Townhouse Toy Store stands as one of the most beloved value-tier Creator builds of its era, now sought after in retirement."

The Townhouse Toy Store earns wide praise as a standout value in the Creator 3-in-1 line, with reviewers consistently noting that promotional photos undersell the interior detail and playability. Owners rate it an exceptional 4.9 out of 5 across 3,497 ratings with a 100% would-recommend rate, making it one of the most enthusiastically received sets in its price range. Now retired, it is remembered as a near-ideal entry point between affordable City sets and expensive Expert modulars.

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LOVED (7)

01Mechanically functional coin-operated rocket ship ride that genuinely mimics the movement of carnival rides
02Rich interior detail including brick-built toy trains, biplanes, gumball machine, and miniature LEGO set boxes
03Three distinct and usable alternate builds with good architectural variety
04Excellent color scheme featuring medium azure on the upper facade
05Strong price-to-detail ratio at $39.99 MSRP
06Scales well alongside Creator Expert modular buildings in a city layout
07Mrs. Claus cookie tray and floral accents praised as thoughtful touches

CRITICIZED (5)

01Second-floor door does not open fully, blocked by the railing
02Box photography does not capture interior details, leading to underestimated expectations
03A handful of window pieces arrived scratched in some orders, attributed to shipping
04Some fiddly pieces above the second-story windows can be easily knocked off
05One reviewer noted the C-model roof felt slightly over-elaborated to use remaining bricks

What reviewers are saying

"This year we get a 554 piece Toy Shop Town House to explore."

The Brothers Brick

"The colour scheme is fantastic, and each of the three available models contain little hidden details that will delight as you build."

Brickset Reviews

"What a wonderful set, though. Every single build is just nice in almost every way."

JANG's LEGO Reviews

"A modular on a budget."

Rebrickable Reviews

Ecosystem

31050 Corner Deli — Similar blue and tan/brown colour schemes and rooftop birds, but 31105 improves with corner entrance design instead of side entrances, giving it more character

10255 Assembly Square — Reuses printed tile from 2017 Assembly Square; 31105 echoes Expert Modular winning formula on smaller scale

10270 Bookshop — 31105 is the affordable entry-level modular alternative, reminiscent of Expert Modulars but without hefty buy-in cost

40335 Space Rocket Ride — Rocket ride mechanism in 31105 reminded reviewer of Ideas set, indicating shared mechanical concept

CreatorTier 2Investment Grade

By Reviewer · 4

Avg score

Consensus

BUY

The Brothers Brick

Expert Video Source

BUY

"This year we get a 554 piece Toy Shop Town House to explore."

Key Pros

✓Charming micro-builds with clever detailing
✓Strong architectural design with simple yet impactful window detailing
✓Surprise play feature: rocket ride with rocking mechanism

Key Cons

✕Limited parts evaluation provided
✕Reviewer notes propeller may not be correct part (per comments)

JUMP TO REVIEW

Brickset Reviews

Editorial Source

BUY

"The colour scheme is fantastic, and each of the three available models contain little hidden details that will delight as you build."

Key Pros

✓Excellent color scheme with fantastic contrast
✓Fantastic details for a small model
✓Printed parts included (no stickers)

Key Cons

✕Shop floor not tiled
✕Interiors somewhat small

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JANG's LEGO Reviews

Expert Video Source · avg of 2

WAIT FOR SALE

"What a wonderful set, though. Every single build is just nice in almost every way."

Key Pros

✓Three distinct, well-designed alternate builds (flower shop, pastry shop, toy store/townhouse)
✓Innovative and well-engineered coin-op rocket ride mechanism with working crank
✓New 3-stud wide window frame is a valuable addition to parts inventory

Key Cons

✕Price point of $40 USD feels slightly high (reviewer would prefer $30-35)
✕Toy store main build could use one additional display item for more immersive feel

JUMP TO REVIEW

Rebrickable Reviews

Editorial Source

"A modular on a budget."

Key Pros

✓Nice looking building results, especially the toy store and cafe
✓Good value for the price (€39,99)
✓2 great models (toy store and cafe)

Key Cons

✕Not as great as the 31097-1
✕Flower shop model personally not as appealing

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Dimensional Analysis

Investment Layer

Buy now (2)Wait for sale (0)

Value drivers

Brickset Reviews: Yellow LEGO store employee torso is relatively rare (only four previous appearances including gift with purchase and Inside Tour exclusive)

Exclusivity

The Brothers Brick: Wide retail (Creator 3-in-1 line)

Brickset Reviews: Wide retail availability; standard Creator 3-in-1 line release

Minifigures & Standout Parts

In this set (2)

Female, Toy Store Worker (LEGO Logo on Reverse of Torso)

Child - Boy, Dark Red Jacket, Blue Short Legs, Dark Brown Hair, Freckles

Standout parts (per reviewers)

Printed tile, 2 x 3 with Cafe Corner Lego Set Box
Second appearance after LEGO 10255 Assembly Square Modular from 2017
Printed tile with City Dune Buggy Transporter
Nice callback design element
1x3x3 Window Frames in Tan
First appearance of this window frame color other than Dark Purple (used previously in 75957 Knight Bus); tan is a more realistic color.
Printed Tiles (1x2 and 2x3)
Includes 1x2 tiles designed to look like small City set boxes and 2x3 tile printed with 10182 Cafe Corner box design; the Cafe Corner print was only previously available in 10255 Assembly Square.
Plant Stem
Relatively new part used for floral decoration.
Bright Pink Flower
Usually used in Friends line as hair accessory; repurposed here for apartment decoration.

What Owners Say

Owners consistently praise the Townhouse Toy Store as a charming, detail-packed 3-in-1 set that delivers well above its price point, with the working rocket ride earning special attention.

COMMON PRAISE

+Surprising depth of interior detail that photos fail to capture, including printed LEGO box tiles, toy trains, a gumball machine, and a functioning rocket ride
+Excellent value at the price point, with three complete builds in one box
+Works well alongside other modular-style sets and fits naturally into a LEGO cityscape
+Fun for both young children and adult builders, making it a strong parent-child activity set

COMMON COMPLAINTS

−Building is not hinged so the back remains open, which disappointed some fans of the hinged townhouse format
−A few buyers found it slightly smaller than expected from the product photos
−The rocket ride was noted by one reviewer as feeling too similar to another existing LEGO set

Surprising detailGreat valueWorking rocket rideModular compatibleFamily build

Buyer Ratings

Amazon4.9

3,404 reviews

90%